Blogs are dead? According to whom?
The translation is not lost for the year the relevance of Article Hugh Macleod " "
The last three years have been, to say the least, interesting for bloggers.
2005 was the year of the era of blogs. For many of my friends the key moment came when the now legendary article Businessweek, , Appeared on the cover. Suddenly, we no longer consider themselves ordinary people, hobbyists, and unemployed consultants writing their posts in their pajamas, trying to prove what we umnohitrye in this cold, indifferent world. Suddenly, what we do, become paramount. Suddenly Big media has become an ally rather than an obstacle in our path to personal glory.
2006 was a year of "Web 2.0". Suddenly, we saw that sites such as MySpace, Digg and YouTube are becoming more and more attention. For the first time in my life you could say the word, "User-Generated Content", without causing laughter all the girls in the neighborhood.
2007 was marked by "Social Networks." With a sudden attack Facebook, those whom you know, come to seem much more interesting to journalists than what you know. It's all about the network, People. All about the "Social Graph", People. We no longer worry about what we say we are worried about who controls our data. We are no longer talking about people we know and admire, we are talking about desperate startups and how many billions Microsoft is going to pay for them.
Of course, you know, all this crap.
If you have something to say, the blog offers a cheap, easily customizable global environment for self-expression. This is as true now as it was true three years ago, no matter to what can get in Silicon Valley.
Do you have time and talent for this, ie "The ability and the will" is a different matter. In addition, to other people want to read it, it needs a little control. But in both cases this is true for all other media.
For example, sells a now famous Mark Zuckerberg Facebook at $ 15 billion or $ 5 billion [or, say, much less], the fact remains that we all have our own lives and our own account, requiring payment. And that means to communicate in an adult world trade anyway. Everything must be paid.
And it's much easier to do if you are good at building their personal brand, regardless of the name of your work.
I prefer . It's simple and flexible. It is not tied to one geographic region, which I always found financially unreliable.
Business, of course, a little slower here in England. It does not matter. I'll be in Redmond, Washington ... New York? Of course. Houston? If they paid me enough.
So that's why I have a blog, I suppose. I like to control. I'm writing something, I publish this blog, it becomes readable, and we hope that good things happen from anywhere on our small blue planet. Unlike a book or movie or TV commercial, there is no expectation that someone else will give it the green light. Here, the only light - green.
Of course, I hear you say, "But the scale is so small." I do not know about it. At last count, [and it was a couple of years ago], page was loaded with a quarter of a million times. And God knows how many copies were printed and distributed. Most books are lucky if they come in three thousand copies. Of course, watching movies a lot of people, but only for a week or two. Then they leave the theater and stand alone on the DVD rack. And they are expensive and require years for its production. They have a lot, and I mean a lot of downtime. While the blog is constantly working, constantly growing. I like it.
My point is this: if you're one of those who are considering the rejection of your blog in exchange for a Facebook, Twitter, YouTube and MySpace, or whatever they believe that blogs are dead, keep in mind, you otkazyvetes, of something unique and remarkable. I would like to say it.
- Go to holiday: delivery of flower bouquets in Moscow and other large cities.
- For the home: design and manufacture of kitchens . New Year's Sale of exhibition designs kitchens with 50% discount
- Special offer: wholesale flowers . Not only are millions of red roses.
December 1st, 2008 at 12:33 PM
good article. really like your blog mikrobrend perceived better than just a blog
December 1st, 2008 at 16:35
Michael, even more, whether it's just a diary, the blog will still mikrobrendom. Since this blog is not personal, and the public.
And to take the author of this blog will be through the prism of his blog, so that the blog is brand.
December 2nd, 2008 at 15:04
I'm not so steep that to predict what will steer more ...
December 2nd, 2008 at 23:33
spomoni: article one year, you can already tell that the predictions of Hugh were close to reality. And it seems to me that he was right.
January 1st, 2009 at 17:16
Happy new year! Success in our business is not easy!
January 20, 2009 at 14:10
Just do not overestimate the impact of blogs on society. In Russia - yes, but because we do not have an independent press. And all the talk about brands and mikrobrendah - demagoguery.
February 12, 2009 at 02:18
I agree with you, blogs will live!
February 16, 2009 at 15:47
A Blog spamilka you are not interested? Tietz's sake.
ingeeklog.ru/2009/01/05/dle /
February 18, 2009 at 00:31
@ Ingeeklog.ru: you are my comments left softiny this? ;)
April 9, 2009 at 09:06
Welcome! And what do those who, like me, came to blogging lately? I like to grow and develop, and write expressions,. I think some bloggers are just tired of writing, because writing through the power - so it is necessary for the case. Hence the talk of degeneration, but more about monetization. A blog should live.
April 9, 2009 at 09:12
Chief: article, just the same as this: blogs are to live.